Effective Date: October 6, 2025

Welcome to FurFusion (fur-fusion.com), your trusted online pet shop. We value your privacy and are committed to protecting your personal information. This Privacy Policy explains how we collect, use, and protect your information when you visit or make a purchase from our website.

1. Information We Collect

We collect personal information that you provide directly to us when you:

• Place an order
• Create an account
• Subscribe to our newsletter (optional)
• Contact us through our form or email

The information may include your name, email address, shipping and billing address, phone number (optional), and payment details at checkout.

2. Payment Information

All payments are processed securely through Stripe and PayPal. We do not store or have access to your credit card or banking information. Payment data is encrypted and handled directly by the payment processor in accordance with their own privacy policies.

3. How We Use Your Information

We use your personal data to:

• Process and fulfill your orders
• Provide customer support
• Send order confirmations and shipping updates
• Communicate special offers, only if you have opted in
• Improve our website and user experience

4. Cookies and Analytics

We use cookies and similar technologies to improve your browsing experience. Cookies help us remember your preferences, track site performance, and analyze visitor behavior through tools such as Google Analytics and Meta Pixel. You can disable cookies through your browser settings, but some parts of the website may not function properly.

5. Sharing Your Information

We only share your information with trusted third parties that help us operate our business, such as:

• Shipping carriers (for order delivery)
• Payment processors (Stripe and PayPal)
• Email marketing platforms (for optional newsletters)
• Analytics and website tools (e.g., Google Analytics)

We do not sell, rent, or trade your personal data to third parties for marketing purposes.

6. Data Retention

We retain your personal data only as long as necessary to fulfill the purposes described in this policy, including legal, accounting, and reporting obligations.

7. Your Rights

You have the right to:

• Access and review your personal information
• Request correction or deletion of your data
• Withdraw consent for email marketing at any time

To exercise your rights, please contact us using the information below.

8. Email Marketing

If you choose to subscribe to our newsletter, we may send you updates about new collections, promotions, or pet care tips. You can unsubscribe at any time by clicking the “Unsubscribe” link at the bottom of any email.

9. Data Security

We implement appropriate technical and organizational security measures to protect your data from unauthorized access, alteration, or loss. While no system is completely secure, we strive to ensure your data is handled safely and responsibly.

10. Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or for legal reasons. Updates will be posted on this page with a revised effective date.

11. Contact Us

If you have questions, concerns, or requests related to this Privacy Policy, please reach out to us via:

Email: support@fur-fusion.com
Or use our contact form.

FurFusion
Lexington, Kentucky, USA 40507